Our Story

A person is holding a piece of paper with a grid on it.

FROM CLIPBOARD TO CODE:



How Coaching My Son Sparked a Tool to Change the Game


It All Started with a Yes

When I started coaching my son’s baseball team 15 years ago, I didn’t plan to build anything. I was just a dad who said yes when they needed help — like many of you probably did. There weren’t enough volunteers, and I had played baseball and football growing up, so I figured I could lend a hand.

But I had never coached baseball before.

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Tech Meets the Dugout

What I did know was IT. I worked in tech. I understood efficiency, automation, and I was decent with Excel — and at the time, that didn’t seem like it had much to do with Little League.

Still, I wanted to make a good impression and do right by the kids. So, I created what I now lovingly call my “old school coaching binder” — a 3-ring binder packed with printed practice plans, a drill library for fielding and hitting, lineup templates, and the first version of a player evaluation form.

It was basic: hitting, fielding, arm strength, and speed. That was all I knew to measure.

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Tryouts & A Harsh Reality Check

At tryouts, I showed up with a clipboard and a printout. I scribbled notes on each kid, ranked them by gut feel, and took that sheet into the draft room.

And let me tell you — it was a disaster.

I couldn’t read half of my own handwriting. I couldn’t remember who was who. I had no way of comparing players or seeing where the gaps were.

The experienced coaches were sharks — they knew exactly how to exploit poor picks and stack their teams. I felt like I was playing checkers while they were playing chess.

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Building the First Tool

So I did what I knew how to do: I built something better.

That offseason, I created a draft tool in Excel. I started with a list of all players, a roster tab, and basic formulas to help sort and filter.

Over time, it evolved into something powerful — a smart workbook that automated rankings based on weighted metrics.

I added a recommendation engine that suggested the next best available player based on hitting, fielding, speed, or arm strength — whatever I wanted to prioritize.

With a few clicks, I could eliminate drafted players and instantly see who was next in line.

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From Paper to Precision

At the next draft, I walked in with my laptop.

As players were called out and written on the whiteboard, I marked them in my sheet — and like magic, my rankings adjusted in real-time.

I didn’t need to panic or overthink. I just trusted the data and let it guide my decisions. I could focus on building a balanced team, not reacting to everyone else’s moves.

And it worked.

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More Than a Tool — A Philosophy

It worked not just because the tool helped me draft better — but because it gave me confidence.

I wasn’t guessing. I wasn’t chasing hype or falling into the same traps.

I was building my team — based on my values.

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Refining the System Season After Season

Each season, I refined the system.

I logged player notes after games. I adjusted metrics. I used practice time more intentionally by plugging those notes into the binder and pulling drills that targeted our weaknesses.

It wasn’t about winning games — it was about developing players.

Winning would come later.

And it did.

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Helping Other Coaches

Over time, I shared the tool with other coaches.

Not to brag — but because I wanted to raise the level of the game.

I saw how overwhelmed new coaches felt. I saw how hard it was to keep things organized.

And I knew this simple system could help — not just with drafting, but with development.

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ScoutBall AI Is Born

That’s how ScoutBall AI was born.

Today, ScoutBall AI is so much more than a spreadsheet.

It’s a full-scale baseball analytics and draft optimization tool built for coaches — whether you’re running a travel team, an academy, or you’re just a parent trying to do right by your kid and his teammates.

It’s built on the same principles that drove me from day one:

Develop players

Trust the data

Keep it about the kids

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The Bigger Picture

This is just the beginning.

My hope is that ScoutBall AI helps coaches everywhere rise above the noise, build better teams, and bring more purpose and clarity to the game we all love.

Because coaching isn’t just about lineups and wins — it’s about impact.

And with the right tools, we can all make a bigger impact on our teams, our players, and the game itself.


ScoutBall AI - Rise Above the Competition.

Our Philosophy

The Three-Layer Pyramid

Building championship programs from the foundation up — where individual growth fuels team success and creates lasting culture.

ScoutBall AI Pyramid Philosophy - Culture, Team, Players
Base Layer

Players

The Foundation of Development

The foundation of every successful baseball program is the individual player. Players carry the responsibility to train, practice, and develop their skills independently, beyond scheduled team practices. This personal investment builds discipline, confidence, and long-term growth.

How ScoutBall AI Helps: We provide individualized development plans tailored to each player's real game-day statistics, trends, strengths, and weaknesses. Players receive clear goals and timelines, helping them grow with intention and purpose.

Parents reinforce this layer by creating a positive environment at home—supporting consistent habits, encouraging hard work, and building a scaffolding of success that extends beyond the field.

When players commit to their own development, the entire program gains a strong, stable base.

🤝
Middle Layer

Team

Collective Accountability and Growth

A team improves only when its players are improving individually. When players bring effort, discipline, and personal responsibility to the group, the team becomes capable of growing together.

Coaches guide this layer by teaching baseball strategy, team systems and communication, game situations, baseball IQ, and collective accountability. Players and coaches hold one another to the same standards—every player is expected not only to elevate themselves but also to elevate their teammates.

How ScoutBall AI Helps: We give coaches powerful lineup optimization, defensive alignment tools, and team-wide analytics that reveal how individual improvements translate into collective success. Coaches can make data-driven decisions that maximize team performance.

A strong team layer is only possible when the player layer beneath it is healthy, committed, and aligned.

🏆
Top Layer

Culture

The Peak of the Program

At the top of the pyramid is culture—the identity and heartbeat of the program. Great culture is created when coaches care deeply about their players, players care about one another, everyone respects and trusts each other, and effort, composure, and character become daily habits.

A winning culture cannot be manufactured; it emerges naturally when the players and team layers below are strong, disciplined, and consistent.

How ScoutBall AI Helps: We provide the structure and transparency that builds trust. When players see their progress tracked fairly, when coaches make decisions backed by data, and when the whole program operates with clarity and consistency—culture thrives. Our platform helps create the accountability that championship programs are built on.

Strong culture elevates performance, builds leaders, and creates teams that play with pride, poise, and class.

Players Team Culture

A program grows from the ground up. ScoutBall AI strengthens all three layers by giving coaches and players the tools, insights, and structure needed for long-term development and a clear path to a successful, winning program.

Rise Above the Competition